After a long time of speculation, Apple finally launched its CDMA iPhone earlier this year. The Verizon branded phone sold-out on its debut, the feat which every Apple product is expected to accomplish. However, nobody could deny that despite its early success, the sales figure for the phones lacked that certain Apple touch. Turned out, our hunch was not entirely off the mark.
According to a recent report released by Goldman Sachs that Verizon iPhone has already started showing decline in its sales volume. During its first quarter, Verizon sold about 2.2 million iPhone, however, it is not likely to repeat the performance in the second quarter. This is more worrisome, given that Verizon actually sold iPhone for only two months during the first quarter owing to its late launch.
So is this the bad news for Apple or for Verizon. Probably both, but if we pay attention to certain sound bytes from Verizon CEO then we can rest assured that Verizon is still safe and sound. The CEO recently claimed that the sales of other Verizon branded smartphones are exceeding the expectations.
So, what can be the real cause behind Verizon iPhone's not so stellar performance? It may have to do a lot with the fact that Verizon iPhone was launched bang in the middle of iPhone renewal cycle. Most people would have been reluctant to buy a new iPhone in February, when they anticipated a next gen phone to be launched in July. However, Apple chose to disrupt its iPhone cycle this year and would be releasing the new iPhone later than usual.