When Steve Jobs was unveiling iOS 4.1, he was particularly proud of the update's new HDR photo feature. It has been suggested that this new feature for iPhone/iPod touch hasn't been cooked up in Cupertino but in fact England.
It was discovered that Apple has got hold of Imsense, a Cambridge-based startup spun off from the University of East Englia. Imsense developed a technology called "eye-fidelity" for instantaneous dynamic range correction in standard and HDR photos using some smart software algorithms. This technology seems to have been used for iOS 4.1.
It has been revealed that Braveheart Ventures, an investment company that backed Imsense had a note on its website which said it had been bought in July 2010, although it was kept anonymous. However, since it was bought out, the website, Facebook and Twitter accounts have closed down, and their iPhone app has been removed from the iTunes App Store.
This evidence isn't really the clincher though, as the real give away is that Imsense's Director of Engineering left in July 2010 and is now Senior Engineer at Apple, while all the current Directors of Imsense are also Apple Employees.
It's good to see that even the Apple Giants use a magnifying glass to find talent for their company. What do you think of the newest iOS 4.1 features? Leave your thoughts below.
Via: Electric pig