Sony fights off Microsoft and Nintendo for most popular brand amongst teens

A new report has revealed that the Big S is winning the battle for the hearts and minds of teen gamers ahead of Microsoft and Nintendo.

The research was carried out by Global Habbo Youth Survey, who quizzed more than 100,000 "teens" aged between 11 and 19.

In global terms the most voted for gaming device was Sony’s PSP, but perhaps given the demographic of those questioned, the result of a small, portable and relatively cheap gaming machine winning shouldn’t be all that surprising.

That said, even in the full-size console category the PS3 still managed to scoop the global plaudits, with Nintendo in second and the Microsoft trailing in third.

It seems that Sony really wiped the board with this research, scooping as they did the top spot across no less than 3 categories; the third being consumer electronics, with Apple nipping at its heals in second position.

Perhaps the most surprising results from this research published on ITProPortal is that on the global scale, Apple didn’t figure in the top 2 spots for the mobile phone category, with Nokia retaining its lead from last year, and Sony Ericsson a close second.