Top rental company, Blockbuster has decided to rent high definition DVDs only in Blue-ray format at 1,450 US stores.
This has proven to be a major blow for the HD DVD format market backed by Toshiba but good news for Sony backed Blue-ray.
It looks as though the Blue-ray Vs HD DVD format war continues and this time it would seem Sony are looking like likely winners with the backing of the rental giant, Blockbuster.
Read more about the story on the BBC website.